Free Newsletter

QUICK POLL
  • Which training workshop is of most value to your organisation?
  • Preparing your business for the Internet of Things
  • The Internet of Things and Cloud computing
  • Radio technologies for connecting the Internet of Things
  • Smart Cities and intelligent infrastructure
  • WebRTC and the end of the telco
EVENTS
Meet the leaders of the mobile app economy ? Open Mobile Summit, London, June 8-9
Navigation Strategies Europe 2011
ITU Telecom World, 24-27 October 2011 at Palexpo, Geneva, Switzerland
Ubiquitous Location and Positioning Technology, 6th-7th December 2011, Chicago
Advertize your telecoms job

Two and counting in US recommendation TV

By PETER WHITE

Published: 13 January, 2013

READ MORE:

Recommendation systems are still too low on the agenda for US pay TV companies. Automated recommendation is THE next step after the EPG, which was only a short stopping off space after zapping channel to channel.

If you spend more time looking for something to watch, than you do watching, it takes all the enjoyment out of TV and if you want to get straight down to watching, a recommendation system, just has to be the way to go. As people transfer viewing to smaller devices, they'll view content in shorter periods, which means they have to find content immediately and the only way that can happen is with recommendation systems which work as the ONLY route to content.

With the announcement this week that DigitalSmiths technology will drive Time Warner Cable, but this is one of only three companies at CES offering progress on recommendation. One other system on show was the already announced Cox deal with ThinkAnalytics, which powers its new Trio guide. This has already been launched to all Cox markets. It first went live to an initial market area in mid-November, and has now been deployed across the entire footprint in a month. The more people that use a system like this, the more they will tell others about it, and draw a response from TV rivals.

The other one was the launch of S-Recommendation on the Samsung smart hub for its latest F8000 LED TV. This devices comes with a quad core processor with immense engine power and it also offers voice controls through the microphone on the remote.

We're not sure that recommendations will work on a Smart TV, because it doesn't know any details about the services it is being attached to, and can only work by mashing together the metadata that comes to the device in the EPG.

But even this activity is a sign that the US is waking up to a new way to watch TV. Interestingly the R&D consortium of the collective cablecos in the US, CableLabs, has never considered it part of its remit to investigate and design an accredited recommendation program - strange since it is the next most important technology after delivery, something it solely focused on.

COMMENTS

Add Comment
No comments yet. Be the first to add a comment!
MARKET PLACE

    European Carrier Mobile Broadband Network Performance

    Analysing and comparing the data speed, latency, network quality and smartphone penetration for 94 mobile carriers in 28 European countries....

    Next Generation Haptics: Market Analysis and Forecasts

    An in-depth study of the growing popularity of haptics-enabled tactile feedback on mobile devices to augment UI interactions and enrich...
WHITE PAPERS

    Satellite Phones: Will Dual Mode Help the Phoenix Rise from the Ashes?

    Satellite phones have followed an arduous path since their much-hyped launch more than a decade ago. The hype was followed by an e...

    Mobile Widget Platform Market Analysis: Understanding the Business Case and ROI

    This white paper presents an analysis of the mobile widget platform market, as well as metrics supporting a mobile carrier?s busin...

POST COMMENT

You must be a registered user to post a comment. or
Username *
Email *
Comment *