Free Newsletter

QUICK POLL
  • Which training workshop is of most value to your organisation?
  • Preparing your business for the Internet of Things
  • The Internet of Things and Cloud computing
  • Radio technologies for connecting the Internet of Things
  • Smart Cities and intelligent infrastructure
  • WebRTC and the end of the telco
EVENTS
Meet the leaders of the mobile app economy ? Open Mobile Summit, London, June 8-9
Navigation Strategies Europe 2011
ITU Telecom World, 24-27 October 2011 at Palexpo, Geneva, Switzerland
Ubiquitous Location and Positioning Technology, 6th-7th December 2011, Chicago
Advertize your telecoms job

Stampede to OTT is out of control

By PETER WHITE

Published: 27 January, 2012

READ MORE:

We described the European flight to OTT technology as a stampede in our Faultline issue this week and this is a good description. When animals stampede they are running AWAY from something, in a panic, more than running towards something. This is how Mammoths were driven off cliff-tops to their doom by early man, and there may be a few Mammoth skeletons down the track.

Although our forecast (see www.rethinkresearch.biz/ott) did point to 83 million OTT connections by 2015, and that's if you ignore existing free to air catch up services, which are already way beyond that, we don't think this is a large number out of 206 million TV homes, which could one day have four or five OTT connections each.

While Free to air catch up will continue to lead, the next biggest market will be TV Everywhere to non-specialist devices such as PCs and Tablets, and then there will be specialist hybrid free to air devices such as Smart TV sets, and finally a relatively small number of specialist hybrid pay TV devices emerging by 2015. The biggest concern are the number of CE devices such as Smart TVs that will not get connected to any major OTT service, which initially will be the majority of such devices, since they are being sold without a mention of their capabilities.

A stampede is out of control, goes in every direction, and involves panic - which is where Europe is at right now in OTT.

Related Stories

COMMENTS

Add Comment
No comments yet. Be the first to add a comment!
MARKET PLACE

    European Carrier Mobile Broadband Network Performance

    Analysing and comparing the data speed, latency, network quality and smartphone penetration for 94 mobile carriers in 28 European countries....

    Next Generation Haptics: Market Analysis and Forecasts

    An in-depth study of the growing popularity of haptics-enabled tactile feedback on mobile devices to augment UI interactions and enrich...
WHITE PAPERS

    Satellite Phones: Will Dual Mode Help the Phoenix Rise from the Ashes?

    Satellite phones have followed an arduous path since their much-hyped launch more than a decade ago. The hype was followed by an e...

    Mobile Widget Platform Market Analysis: Understanding the Business Case and ROI

    This white paper presents an analysis of the mobile widget platform market, as well as metrics supporting a mobile carrier?s busin...

POST COMMENT

You must be a registered user to post a comment. or
Username *
Email *
Comment *