Free Newsletter

QUICK POLL
  • Which training workshop is of most value to your organisation?
  • Preparing your business for the Internet of Things
  • The Internet of Things and Cloud computing
  • Radio technologies for connecting the Internet of Things
  • Smart Cities and intelligent infrastructure
  • WebRTC and the end of the telco
EVENTS
Meet the leaders of the mobile app economy ? Open Mobile Summit, London, June 8-9
Navigation Strategies Europe 2011
ITU Telecom World, 24-27 October 2011 at Palexpo, Geneva, Switzerland
Ubiquitous Location and Positioning Technology, 6th-7th December 2011, Chicago
Advertize your telecoms job

$ per megabit plummets in broadband, as users worry less about bandwidth

Residential consumer broadband prices per megabit have continued to fall in 2011, particularly across America, says the latest broadband tariff analy

By PETER WHITE

Published: 9 June, 2011

READ MORE:

Residential consumer broadband prices per megabit have continued to fall

in 2011, particularly across America, says the latest broadband tariff analysis from UK researcher Point Topic.

“We can see from the data that of course some markets are changing more rapidly than others. They tend to be where there might have been more margins in the original pricing or the operators are significantly out of step with what their competitors have managed to put together," said Fiona Vanier, Senior Analyst at Point Topic.

The price per megabit has dropped not because the prices of broadband have changed, but mostly because there are increases in the headline speed on offer. In most cases broadband is being offered at the same price, but it delivers a goes a lot more megabits.

Point Topic says that residential consumers buy bandwidth up to 50 Mbps but once it gets close to that they cannot imagine using more and then buying decisions cease to be bandwidth driven.

"It will prove increasingly difficult to differentiate yourself as a broadband supplier based just on higher and higher headline bandwidths. The mature broadband markets in particular are entering a phase where value added services and customer relationships will be more and more important. The downside is that consumers could be seeing the end of significant increases in bandwidth or reductions in tariffs," concluded Vanier.

COMMENTS

Add Comment
No comments yet. Be the first to add a comment!
MARKET PLACE

    European Carrier Mobile Broadband Network Performance

    Analysing and comparing the data speed, latency, network quality and smartphone penetration for 94 mobile carriers in 28 European countries....

    Next Generation Haptics: Market Analysis and Forecasts

    An in-depth study of the growing popularity of haptics-enabled tactile feedback on mobile devices to augment UI interactions and enrich...
WHITE PAPERS

    Satellite Phones: Will Dual Mode Help the Phoenix Rise from the Ashes?

    Satellite phones have followed an arduous path since their much-hyped launch more than a decade ago. The hype was followed by an e...

    Mobile Widget Platform Market Analysis: Understanding the Business Case and ROI

    This white paper presents an analysis of the mobile widget platform market, as well as metrics supporting a mobile carrier?s busin...

POST COMMENT

You must be a registered user to post a comment. or
Username *
Email *
Comment *