Free Newsletter

Use the pretty hair extensions styling spray as a good helper. The finished styling volume doesn't have to worry even if it clip in hair extensions rains. If you are a short-haired little fairy, you want to make the hair wigs overall shape a little more playful. You can also try to add a buckle to the remy hair extensions end of the hair like the B-station up to the main meter.
  • Which training workshop is of most value to your organisation?
  • Preparing your business for the Internet of Things
  • The Internet of Things and Cloud computing
  • Radio technologies for connecting the Internet of Things
  • Smart Cities and intelligent infrastructure
  • WebRTC and the end of the telco
Meet the leaders of the mobile app economy ? Open Mobile Summit, London, June 8-9
Navigation Strategies Europe 2011
ITU Telecom World, 24-27 October 2011 at Palexpo, Geneva, Switzerland
Ubiquitous Location and Positioning Technology, 6th-7th December 2011, Chicago
Advertize your telecoms job

By moving to the cloud Amazon opens door on the simplest of rights lockers

There is a confluence of two major movements in media which Amazon has managed to combined this week perfectly to take a key step forwards in online v


Published: 31 March, 2011


There is a confluence of two major movements in media which Amazon has managed to combined this week perfectly to take a key step forwards in online video – the two concepts are the cloud and a rights locker.

We have read a number of stories about the Amazon Cloud Drive and Cloud Players for both the web and for Android, written from the point of view of the drift towards the cloud and one that mentions DECE, the original rights locker idea, but we think, like the song says, “you can’t have one without the other.”

Well this is not strictly true. A right locker is a dispensation outpost for content that can look up if you have actually paid for that content, and give permission for another copy to be issued to you. Some software rights lockers exist but are very limited, you can download a spare copy if your copy gets deleted, and usually you have to pay a separate and extra payment over and above the purchase to register for the locker.

A content right’s locker, especially in the modern digital world, can also take care of upgrades and quality issues, so that if you buy a PC copy of some content, you can enable business models such as counting all or some of the money you paid for that version to go towards buying a better quality HD version which will work with both your PC and your HD connected TV.

A rights locker puts the price of the storage into the original purchase so that as you buy content, particularly music or video, it can retain the version you have bought and under secure delivery give you another equivalent copy. It can also allow key business models such as play a certain number of times, or buy for a year, arranged by keeping your rights described in a detailed rights statement, probably using a rights language, which transactional systems can interrogate. It also manages the security itself.

Now with an internet that is arguably ready to stream commercial Netflix class HD video content, then that model of having a rights locker becomes far simpler. Instead of the rights conversation happening with one central server, and it then passing on permission to a remote content service to “allow” another download, an actual streamed copy can sit in the locker, as it were, ready to be streamed again and again. So as the cloud comes along, it makes rights lockers far easier than when they were focused on downloads.

It should take away grief for the customer. So for instance, right now, by buying songs from iTunes in MP3 format, but storing them on an Android phone, there is no official “route” onto the phone, and the transition process is clunky. If there is a piece of software on the locker that decides what device you want to stream it to , it should then be able to allow the stream, select the most appropriate format for the content, and either transcode to that format or have a stored version in that format, and simply select it, and work in a multi-device world. So you may buy video for your iPad, but want to play it on a TV set and it will check you are allowed to and make sure it happens for you to the best of its ability.

Pages: 1 | 2 | 3 | 4


Add Comment
No comments yet. Be the first to add a comment!

    European Carrier Mobile Broadband Network Performance

    Analysing and comparing the data speed, latency, network quality and smartphone penetration for 94 mobile carriers in 28 European countries....

    Next Generation Haptics: Market Analysis and Forecasts

    An in-depth study of the growing popularity of haptics-enabled tactile feedback on mobile devices to augment UI interactions and enrich...

    Satellite Phones: Will Dual Mode Help the Phoenix Rise from the Ashes?

    Satellite phones have followed an arduous path since their much-hyped launch more than a decade ago. The hype was followed by an e...

    Mobile Widget Platform Market Analysis: Understanding the Business Case and ROI

    This white paper presents an analysis of the mobile widget platform market, as well as metrics supporting a mobile carrier?s busin...


You must be a registered user to post a comment. or
Username *
Email *
Comment *